Complete design and marketing support for premium designer fireplace brand, Caleo. Video, SEO, PPC, Facebook Ads, Email & SMS maximises ROI and customer reach.
Exclusive Supplier of Luxury Designer Fireplaces
Caleo is a dynamic and innovative company specializing in the supply and installation of globally recognised and industry-leading designer fireplace brands J C Bordelet and Focus Fireplaces.
With a commitment to excellence and a vision to revolutionize their sector, Caleo stands at the forefront of luxury interior accessories. Their dedication to delivering cutting-edge technology, unparalleled customer service and beautifully crafted, bespoke fireplaces sets them apart in a competitive marketplace.
+47%
Social Media Engagement
500%
Return on Ad Spend
257%
Increase in SEO Performance
Beyond's Comprehensive Strategy
Beyond Agency stepped in to transform Caleo's digital presence and our comprehensive strategy encompassed every aspect of digital marketing and brand building.
From a bespoke, user-friendly website with complex filtering to cater for every requirement to robust marketing campaigns across platforms like Facebook and Google Ads, we left no stone unturned.
Our approach included organic social media engagement, compelling video production, and high-quality photography. Additionally, we implemented a CRM system and streamlined operations and automation, ensuring a seamless digital infrastructure to handle the onslaught of leads and enquiries that ensued!
A Digital Transformation
The results of our partnership with Caleo have been nothing short of remarkable. There's been a significant increase in brand awareness, customer engagement, and overall market presence.
Our targeted advertising and digital strategies have led to measurable growth in website traffic, lead generation, and conversion rates. Not to mention Caleo dominates the Search Engine charts with incredible Google rankings both within the UK and globally.
Caleo now enjoys a stronger digital footprint, setting a new benchmark in their industry.
Aligning Brand with Excellence
Caleo faced a critical challenge: their existing brand image did not accurately reflect the superior quality and innovative nature of their premium products and top-tier installation service. This misalignment was a significant hurdle in connecting authentically with their target audience and conveying the true value of their offerings.
Additionally, Caleo was in search of a multidisciplinary agency that could revolutionize their approach to paid advertising channels. Previous campaigns had fallen short of expectations, and there was a pressing need for a strategy that would not only resonate with their audience but also deliver maximum returns on investment.
The quest was for an agency capable of harnessing the full potential of digital advertising to catapult Caleo's brand to new heights.
